About That Note From John Sargent

Whatever

Being asked if I have any commentson this note from John Sargent, CEO of Macmillan, about ebook pricing and subscriptions. Briefly:

1. With regard to the ebook pricing, it appears to me that what he’s saying is that ebook prices are going to fluctuate more than Macmillan might prefer, probably because Apple’s deal allows them to bounce prices around, and Macmillan is likely contractually obliged to Amazon and other retailers to allow them to match prices with whichever retailer is offering the lowest price. It also appears he’s annoyed with the Justice Department about this. As he notes, there is some irony here.

From my point of view this has the potential to be annoying but on a day to day basis, meh, unless Apple decides to tube prices for the entire publishing industry, and I don’t really see them wanting to do that. Given Amazon’s still-dominant…

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